Ready Take Live talks the steps needed to build a live stream.
The first live stream of the Jingle Bell Ball from the O2 in London happened last week. Sponsored by Capitol, this event finally decided to stream to the masses, noting that the experience should be shared with more people. Streaming large events is often not considered; brands are worried about losing attendees on site. This has been proven wrong over and over again, and this stream was no different.
The team went on to talk about the rise of 8K video, Fox testing 5G at the US Open of Golf this past year and Facebook launching live stream shopping in Thailand.
For Ready Takes this week we walked through the first decisions you need to make when beginning to live stream.
Preparing to go live can be difficult if you don't know where to start.
There are many ways to live stream but there are some important questions that you need to consider, before you start talking budget.
Tune in to hear what the first steps are to going live.