Soho Rep Spring Gala
Live X partnered with Soho Rep to produce their Spring Gala. In a highly interactive live stream to the LiveX Platform, the notable and award-winning downtown NYC theatre company showcased their previous work, spoke about their community and industry efforts, and highlighted their mission and future projects., the notable and award-winning downtown NYC theatre company showcased their previous work, spoke about their community and industry efforts, and highlighted their mission and future projects. The Spring Gala is normally held as an in-person benefit. This year's event - held virtually for the first time - was successful in elevating the company's profile, expanding their community reach, and raising over $200,000.
The 2 hour event featured live host Amber Tamblyn, a panel discussion pre-recorded in person at the theatre, facilitated Zoom recordings of performances, live polls, chat, and user-generated content, and custom calls-to-action for donations, and an after party featuring DJ Questlove with a Zoom dance party featuring Soho Rep staff and friends.